How do I find companies to sponsor my race car? Drag Car Racing Sponsorship Proposal Powerpoint Presentation Slides Until recently, this was called the Busch Grand National Series. Sponsorship Application. However, here's our high-level advice on how you should approach this stage of your dialogue with the sponsor, depending on the level and depth of your working relationship: If you have worked with the sponsor on previous events and you are confident in their appreciation of your past efforts, you can be more firm with them and negotiate harder. In cases where you've researched the sponsor yourself, identifying who that decision maker may be will not always be easy, but there's a few clues on where to look: In any case, do your research well (on the company website, LinkedIn or by searching Google for names on past company press releases etc), because once you reach out to someone, you are pretty much committed to talking to them unless they themselves point you to someone else. PDF Race Car Sponsorship Proposal Template Race Car Sponsorship Agreement Template - Drinkrawrepublic.com Philange holds a Bachelor of Arts in print journalism from American University and a Master of Arts in communication, culture and technology from Georgetown University. These are generally labor services vs paying cash or parts. BC racing Coilovers for 2010 Honda Odyssey. Then, when it comes time to talk about renewal, youll have clear evidence of how youve helped them hit goals and milestones. Some of the more common types of sponsorship are: Cash sponsorship: Fairly straightforward - you make your assets available to the sponsor in exchange for cash. This might shift and change over the years, and thats fine, but at its core, its about how you present yourself to your audience and sponsors. Whenever you create a sponsorship proposal, it must be written in such a way that it attracts the potential sponsor. But there are two big things that help you find success. Once youve established a bit of a rapport (2-4 messages), dont be afraid to link what you do to whats being discussed. Sponsorship is much more than whether or not your car is a good platform to showcase their parts. It must be fairly obvious from everything we've discussed so far that retaining a sponsor is a lot easier than gaining one. We would like to pick up sponsors for our US Legends race car. Since you are racing for the fun and bragging rights, you arent usually considering wrecking competitors to get by. Motorsports Sponsorship Proposal Template - Get Free Templates Sponsorship proposal for Alfie Gendall Racing in 2021. Think of it more like a sales deck. . 0000002058 00000 n 01. Partnership is the key word here, treat it as a partnership, not a sponsorship. Ask instead "What can I throw into the sponsorship proposal that would make the price worth paying?" I believe that sponsorship of race teams is important and necessary to the continuation of the sport. If youd like to see examples of the pages in the Racing Mentor sponsorship proposal template, take a look here. Sponsorship is a commercial arrangement, meaning both parties are in it for some form of commercial gain - direct on indirect. Such a proposal must include the following basic elements: The cover page of your sponsorship proposal must be prepared and presented in the most professional and elegant way possible. In fact, all the hard work of renewing a sponsorship deal is done during the race season when youre carrying out your work. Are you looking at club racing as a stepping stone to Going Pro? If you are savvy enough to get some sponsor support, and successful enough to earn contingency sponsor prizes, you may be able to cut a significant chunk of your seasons budget. Building relationships can take a number of different forms: You might be going to networking events to build relationships with local business owners. Dear Sponsor Man, Can you sponsor me? Team Racing Sponsorship Proposal Our desire . Post on social media consistently, send out pitches on a regular basis, and do your follow-ups once a week. When you watch any racing event like Formula One or MotoGP racing event, you see the names, stickers, and banners of different companies or organizations everywhere. Organize the proposal in sections. Racing & Sponsorships - Valvoline January 6, 2022. Race Directors Hub. s !1A"3Qa5RSTrt#$2BqUb Click on the fillable fields and add the required data. From NASCAR, to Club Racing, to go-karting. These should not be too frequent, but frequent enough to make sure sponsors are kept up to speed with the successful delivery (or upcoming delivery) of key sponsorship initiatives. Fast Feb is back but its looking a little different for 2023! We are a Military Team that runs in Michigan . What assets of your property could potentially provide a good match for your sponsor's objectives? 3. On behalf of Val Apple Motorsports and the Leg Daddy Racing rally team we appreciate the opportunity to introduce you to the world of Rally Racing. How to Write a Sponsorship Letter. The cover page should include the details of the potential client and your details. Make it very clear why you stand out over other drivers a niche that goes beyond motorsport can really help you here. 10+ FREE Sponsorship Proposal Templates & Examples - Document Formats When he would ask them what their plan was to earn him enough business to offset his costs, they were often dumbfounded or would reply, frustrated, that theyll obviously display his stickers! L@Pk98ky lhhV^r=\qnx1ts[Cs7{X9ZOMz a5DILWZ!G*p *U;g&gze*^Mg R(U(r krdWRLn{Fu? Strongly Disagree 0.44%. . It's time to submit your sponsorship proposal. In the case of direct-applicationsponsorship program, you can expect your application to reach the right person within the sponsor organization. Of course, there are bonus points if you can build a loyal, engaged audience but they are other ways to secure sponsors too. Sponsorship Propsals - Bob Hilbert Sportswear Dirt Racing National yFp*BdD6Th|n:MB+FQ2H.7(`GnJU/pL@jgU:5vy:o.1'4;ciII_9'd\H CnIX+h9=veJNIG4J^ aND[PMqd4re3@YqW^>:>@=ApLiR&s[}.Fm dA (TQ~jxl2,* Trying to race while sticking to a budget? The best way to learn about racing sponsorship is to read as much as you can about the subject. This presentation is designed to provide a first look into the demographics, fan base, consumer loyalty, and buying power of the Rally Racing fan. If your sponsor just agrees to all the terms in your proposal, including price, there's nothing more to do than send them a sponsorship letter or agreement for them to sign (always document the terms of your final agreement to avoid misunderstandings and awkward conversations down the line). Race Car Sponsorship - The Presentation (Part 1 of 4) - YouTube Research the sponsor you are targeting. Race Car Sponsorship Proposal Template. Val Apple Motorsports, Inc. 2. However, there's a few things you could do to maximize the chances that your sponsorship remains relevant and you stay at the front of your sponsor's sponsorship queue: Getting sponsorship for your event is a daunting task. However, getting more followers on Instagram can be challenging, especially with so much competition out there. Kyle Busch proposes Anheuser-Busch with NASCAR sponsorship Is your account popular How many Thousands of followers do you have? NO! I've been a passionate go-kart racer since I was eight years old and all through the years have accumulated a . And you're not alone. You really need to know how you can sell a partnership to a business, and that means understanding the basics of business and sales. 0000001257 00000 n If you want to prove value to potential sponsors in road racing, you need to get creative Contacting a sponsor is like contacting a potential employer. The more relationships you can build in your chosen niche, the more people youll have to approach for sponsorship or introductions. Your sponsors would base their decision on how you're going to help them in exchange for their support. Where can I find sponsorship opportunities? Do you have a very popular online presence? 7I@5n3'~F4Ea Y}l.kZxsBH\b;vaMwvwWqu'_P\>v9$jdH&HGoJF4FD@np=iU'Eht8zst- i[mZx*4gI" ^ @JiA Youll get rejections, and youll hit bumps in the road but if you put in the time, the successes will come. There are sponsorship opportunities wherever you turn but you need to think outside the box. Group outing packages can be set up for larger groups from your business or organization. There are tons of Martini and Gulf liveried vehicles in Club racing, but Id guess that not a single one is doing it as a sponsorship. Sprint Car Racing Event Sponsorship Proposal Powerpoint Presentation Slides . Here are the steps to follow to earn a motorsports sponsorship: Choose a target sponsor company that's affiliated with motorsports or has sponsored motorsports organizations in the past Determine your most worthy assets and put them on a valuation list Work on your sponsorship package and sponsorship proposal Meet with the sponsor to discuss ideas You dont necessarily have to build a huge audience for sponsors to want to work with you but youll need some kind of presence that showcases who you are. the Comrades Marathon or NYC Marathon pages, or an interest, such as "5k running", and note the demographics of people in that audience. Tell us about it. This clean sponsorship proposal design fits all kinds of projects. Race Car Sponsorship Contract Template with Proposal Tips - PandaDoc Itll be the basis for everything you post on social media, how you write race reports, and more. Consider checking out Oval Track racing. Race Car Sponsorship Proposal Template - Chickensinvancouver.com Being a part of racing brings great value, and Supporting Sponsorships are a great way to dip a toe in the water of racing without too much risk. Paying fans bring attention for sponsors and even prize money (Also something conspicuously absent from club racing). But avoid: Well done on getting to your first sponsor meeting! If you can convince a company to sponsor you, but that company doesnt quickly see the value. Dont be afraid to think outside the box you dont have to do what every other driver has been doing for all of time. Include contact information on the introductory letter and proposal. Use all forms of media to showcase who you are: text, photo, audio, and video. Use a phone line that you are primarily responsible for answering, such as your cell phone, so calls are not missed. 6 0 obj Be consistent post regularly and stay on brand. Sponsorship Proposal. Fast shipping, quality parts. Racing is an expensive sport that requires investment and sponsorship. If you cant think of anything to say or ask, consider whether the prospect is right for you. Racing is an expensive sport that requires investment and sponsorship. Your personal brand is the thing that your fans will get behind but its also the thing that will show how you stand out over other drivers too. The appeal of any asset you offer will depend on a number of things, including the sponsor's objectives, line of business, business cycle and their ability to activate those assets. Find a champion to cheer you on, even when things are tough, Take some time to write down your goals and plans on a weekly basis, itll help keep you on track, Podcast 035: What to Do If You Lose Motivation, Podcast 030: How to Stay Positive, When the Going Gets Tough, Podcast 027: How to Overcome Imposter Syndrome as a Racing Driver, If what youre doing isnt working, try something different, Motivation and advice on the Racing Mentor Instagram, Get advice and accountability in the Racing Mentor Sponsorship group on Facebook, Follow Racing Mentor on Twitter, Instagram, Facebook, and YouTube, Subscribe to the newsletter for updates, opportunities, and advice, Find the Sponsorship Podcast on Apple Podcasts and Spotify, Sponsorship pitching (webinar tutorial bundle), Get Paid to Race: Six Weeks to Success (online version), The Ultimate Guide to Motorsport PR (course). Using these pre-formatted samples will save a lot of your time and effort. There might be an opportunity in doing something with your local car dealer, an opportunity in the influence you have with your audience, or an opportunity in getting a brand in front of one of your existing partners. These can include: Ok - so you have a good understanding of what you have to offer. 20+ FREE Racing Sponsorship Proposal Samples in PDF In return, the business organization gets the necessary advertisement and promotion which increases its brand awareness and reach. Even in top tier Pro racing, a huge chunk of team budgets come from drivers bringing their own money and essentially buying their seat. If you're already using a project management tool, like Asanaor Basecamp, to plan your race, set up a new or side project for your sponsorships. All forms provided by US Legal Forms, the nations leading legal forms publisher. Will you sponsor my race car? Westport Racing Sponsorship Proposal Dear Prospective Sponsor Firstly we would like to thank you for giving our team the opportunity to present you with this sponsorship proposal outlining our goals for the 2007 race season and beyond Advertising in motor sport has proven itself time and again as a successful and enjoyable Without sponsors to impress or big prize money to win, were racing simply for the fun of it. Racing Sponsorship Proposal Template Dont feel like you need to include a shiny proposal document in the first instance. Social media is king. Unless you are approaching a major sponsor, do not ask for your total racing costs -- potential sponsors are likely to balk and deny your proposal when faced with large sums. Strongly Agree 78.60%. Drag Racing Sponsorship Proposal Template - Get Free Templates In return, the racer gives the organization publicity and extras, such as personal appearances. It is obvious that every sponsorship is made with the viewpoint of getting benefits in return. So go the extra mile. You and any potential sponsors need to work together to achieve what you both need. Make sure youre emailing (or messaging) the decision-maker directly rather than using a generic email address. Sure theres potential for tax write-offs and creative accounting, but dont bank on any of that. Use a phone line that you are primarily responsible for answering, such as your cell phone, so calls are not missed. A sponsorship proposal is an official document that an individual or a business presents to another individual or business, in order to request or seek sponsorship from them. Learn about the business field to approximate how much revenue the sponsor brings in -- you want to be reasonably sure the organization can afford what you are asking. Sponsorships - Summit Racing Equipment Simply putting a name out doesnt always mean it will come back as added revenue for a company. Enhance their brand's image? But remember, a great proposal is about so much more than an attractive design. Want to sit next to thousands of screaming fans? In short, have a solid plan (a sponsorship proposal) for how you will BOTH benefit from any sort of partnership. Edit your sponsorship agreement team online. uC%q.Nbd VMdkydek/ ZU>~r5pf If you already have an established brand including logo, colours, fonts and tone of voice, then a racing proposal template could help you present all this in an attractive and effective way. When you want to approach an organization to sponsor you for a racing event, you must present them with a professional racing sponsorship proposal. However, when you intend to write a racing sponsorship proposal from scratch, you must know about its basic elements which are explained below. Once you have a list of what youll offer, think about the benefit of each the direct impact that thing will have on the business and its goals. How invested will they be in the sponsorship's success. Do your posts get engagement?
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